WABA Pricing

mSg24x7 WABA Platform Pricing Plans

Get the WhatsApp plan that’s right for your business. Upgrade as you scale.

Basic Plan
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$25Monthly Package
  • 1 Agent(User/Manager) Logins
  • Broadcasting&Retargeting
  • Smart Audience Segregation
  • Template Message APIs
  • Multi-Agent Live Chat
  • Agent Transfer & Manager
  • Upto 10 Tags
  • Upto 5 Custom Attributes
Standard Plan
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$45Monthly Package
Customize Package with ChatBot
  • All features of Basic Plan
  • +
  • 5 Agent Logins
  • WhatsApp Chatbot (25 Steps Flow) + One TIme Setup Fees
Pro Plan
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$65Monthly Package
  • All features of Basic Plan
  • 10 Agent Logins
  • Campaign Click Tracking
  • Campaign Scheduler
  • Upto 100 Tags
  • Upto 20 Custom Attributes
  • Smart Agent Routing
  • Campaign Budget Analytics
  • Custom Agent Rules

WhatsApp Conversations (User Initiated Conversations & Business Initiated Conversations) are Charged Separately & vary according to the receiver’s country. 

User Initiated Conversations(UIC): Whenever a business replies to a user within the 24 hour customer service window, that message initiates a user-initiated conversation

Business Initiated Conversations(BIC): A conversation that initiates from a business sending a user a message outside the 24-hour customer service window. 
Note: To initiate a business-initiated conversation (BIC) will require a template.

Are WhatsApp Conversations managed separately?

Yes, WhatsApp Conversation Credits are recharged and managed Separately. Everytime you initiate a Conversation (UIC or BIC), the price of that conversation is deducted from this recharge.
This price varies according to user’s country. 

What is Customer Service Window/Session Window?

A Messaging session window starts when a user sends your Whatsapp Business Number a message and lasts for 24 hours from the most recently received message.
You can intervene/respond with ANY kind of message within these 24 hours.

How many contacts can I Import?

You can Import Unlimited Contacts to the mSg24x7 WABA Dashboard. You’re only charged for the WhatsApp Conversations you initiate with a user.