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Verifying your WhatsApp display name is an important step in getting approval for the WhatsApp Business API.

Your WhatsApp display name is the first thing customers see on your WhatsApp Business profile and is crucial for them to recognize your brand.

There are multiple display name & formatting guidelines you must follow to create a WhatsApp display name.

How to select a display name?

The display name should be related to your business and should not violate WhatsApp Commerce & Business policies. Check here for complete details. The display name should abide by all these rules; otherwise, it will be rejected.

Can I change the display name anytime?

You can change your WhatsApp display name 10 times in 30 days, after which you need to contact Facebook support to change it again.

If you have an official WhatsApp Business account (Green Badge), contact Facebook’s direct support and provide the following details to change the display name in your WhatsApp Business account:

  • Question Topic: Request an Official Business Account
  • Request Type: Update OBA Display Name

For a general WhatsApp Business account, follow the steps below to change your display name:

  1. Go to Business Manager and select your business.
  2. Click “WhatsApp Accounts” and select “WhatsApp Manager.”
  3. In WhatsApp Manager, click on “Account Tools.”
  4. Navigate to the left-most menu and click “Phone Numbers.”
  5. Under the “Name” column, hover over your current display name and select the pencil icon.
  6. In the “Edit Display Name” section, enter a new display name.
  7. Select “Next.”

That’s it!

If your new display name follows the formatting rules, it will be changed in 2-3 hours!

Will the same display name appear in the form of a green tick?

Yes, the green tick is assigned to the same display name. Therefore, it’s important to choose the display name wisely. But you also have the option of providing an alternative name for the green tick.

Read- How to Get Green Tick on WhatsApp

Can the display name be specific to any department of the company?

Yes, it can be specific to particular department(s) of the company, such as Finance, Sales, Customer Support, etc.

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